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Sustainable Design

Art-infused fashion

Zoelle blurs the line between contemporary fashion, art, and architecture by creating a cohesive aesthetic that resonates deeply with style-conscious women.

The brand evokes a profound fascination with elemental spaces and forms, and the visual impacts created by the relationship between objects. In each collection, Zoelle transforms simple geometric elements into intricate designs, influenced by points, lines, and planes. As a result, Zoelle is based on a keen visual understanding of aesthetics, which informs the designer's approach to creating women's apparel and accessories.

A woman with long hair wearing Zoelle Bybs's Comfi Bra Phoenix Jade and Xculpt Legging Phoenix Jade, taking a big stride surrounded by pink & jade color phoenix graphic
A machine printing Zoelle Bybs's Koi Blue pattern on a light gray fabric

Eco-Aware Design

We identify sustainable fashion solutions, based on the repositioning of strategies of thoughtful design, production, consumption, use and reuse. We seek to ensure the manufacturing process of our products is transparent. 

The brand is committed to adhering to sustainability guidelines for all our apparel and accessories as closely as possible. That means we must consider the environmental impact on the materials we use, and the production processes we follow. One way we do this is by using waterless pigment digital printing, which means we use far less resources than traditional methods. The pollution prevention here has a truly sustainable effect.

Zoelle is a proponent of slow fashion. We believe in sweatshop-free and socially responsible manufacturing, and environmentally conscious designs. All of our products are made to last, produced in small, limited volumes, and manufactured in developed regions with strong labor laws in compliance with fair wage, traceable material, and eco-aware practices.

Zoelle is fully committed to combining art and fashion in an ethical way that is sustainable for future generations.